Best Times to Buy New iPad Annually

The Apple iPad is widely regarded as the premier tablet on the market, offering a versatile range of uses and features that cater to everyone from budding artists to students taking notes in class. With the right accessories, it can even function as a makeshift laptop, opening up a world of endless possibilities. Given its extensive utility, it's no surprise that the iPad comes with a premium price tag. However, savvy shoppers can find significant discounts throughout the year, making it more affordable to own this coveted device.

By waiting for major holidays or sales events, you can potentially save up to 50% on a brand-new iPad. Timing your purchase can be challenging, so we've outlined the best times to buy an iPad to help you make an informed decision. As we approach the sales events of 2025, keep an eye out for enticing Apple deals on the latest iPad models!

Best Times to Buy an iPad

When New Models Release

The optimal time to purchase a new iPad is around the release of new models. Retailers typically stock two generations of iPads simultaneously, and they often discount the older generation to clear inventory when a new model hits the market. This strategy can lead to substantial savings on the iPad, iPad Air, and iPad Pro if you buy just before or after the new models are released.

Timing can be tricky, as different iPad models have varying release schedules throughout the year. It's crucial to monitor when new generations of specific models are launched. For instance, if you're eyeing an iPad Pro, don't expect a discount when new iPad Air models are released.

With the recent release of the new iPad and iPad Air, expect prices on the previous generations to start dropping soon.

Black Friday and Cyber Monday

Black Friday is another excellent opportunity to buy an iPad. Online retailers like Amazon offer iPad deals, with discounts available even on the latest models. Some deals are time-limited, while others span the entire sale period. We've already seen an early Black Friday deal on the 2021 9th Gen iPad. As Cyber Monday approaches, anticipate Apple offering bonuses like a free Apple gift card with new iPad purchases.

New Year's

The start of the new year around New Year's is another prime time to snag a new iPad. Retailers, including Apple, often discount leftover inventory after the holiday rush, making it easier to find significant deals on iPads.

While major discounts on the current generation models are less common, older models can be discounted by up to 60%. If you miss the holiday sales, this is your next best chance, and you won't have to wait long after the holidays.

Amazon Prime Day

Although Amazon Prime Day may not offer deals as substantial as Black Friday, it remains one of the best times to buy an iPad. Amazon consistently discounts various iPad models during its two-day shopping event, providing a reliable window for finding a good deal on an Apple tablet. This year, Amazon even offered discounts on the newest iPad models, though the savings were modest.

Prime Day typically occurs in mid-July on a Tuesday and Wednesday, a pattern likely to continue in 2025. Additionally, Amazon is expected to hold another Prime Day event in mid-October.

Back to School Promotions

Retailers often offer substantial discounts on Apple iPads in August, just before the school year begins, making it an ideal time to buy. Given the popularity of iPads among students, especially in college, Apple typically discounts select models for a few weeks leading up to the school term. Students can also take advantage of exclusive discounts to save even more on a new iPad.

While the end of summer might not be the most convenient time to make a purchase, it's a reliable way to save money. Last year, Apple included a free $100 gift card with any iPad Pro purchase, and similar promotions are expected this year, along with additional discounts from Labor Day sales.

New iPads Available in 2025

Apple recently released new iPad models last year and in 2025. The latest updates include the iPad Air and the 11th generation iPad. The M3 iPad Air, starting at $599, and the new 11th-generation baseline iPad, starting at $349, are more of a spec bump than a major overhaul. However, these 2025 models are more powerful than their predecessors, making them excellent choices for those in the market for a new Apple tablet.